In my years working for European laboratories, I’ve seen countless "natural" products fail because the formulator prioritized marketing over molecular stability. In the Formulator's Corner, we discuss why clean beauty is often more difficult to stabilize than synthetic alternatives.
1. The pH Balancing Act
The skin's acid mantle sits at a pH of around 4.7 to 5.7. Clean products must respect this. For example, a Vitamin C serum (L-ascorbic acid) requires a low pH (below 3.5) to penetrate. However, many plant extracts become unstable at such acidity. Finding the "sweet spot" is where the art of cosmetic science lies.
2. Preservative Systems in Clean Beauty
"Preservative-free" is a dangerous marketing myth. Any product containing water must be preserved. In clean beauty, we replace parabens with nature-identical alternatives like sodium benzoate or potassium sorbate, often combined with antimicrobial peptides from fermented radish root (Leucidal Liquid).
"The goal isn't just to avoid chemicals—everything is a chemical. The goal is to avoid disruptive, poorly-sourced, or irritating synthetics while embracing the sophistication of plant chemistry."
— Chloé Fournier, M.S. Cosmetic Science
3. Molecular Bioavailability
You might see "Hyaluronic Acid" on a label, but if the molecular weight is too high, it sits on the surface of your skin without penetrating. We look for multi-molecular weight formulas that provide both immediate surface hydration and deep, long-term cellular support. Learn more in our Glossary of Skincare Terms.